Email Marketing with iContact

Email marketing? Autoresponders? Huh?
For new website owners, it's all just so confusing! This article will help you sort through all of your email marketing woes.    

Email marketing is a great way to promote your website by developing a subscriber list, then sending a series of follow-up and/or promotional messages to those subscribers.

For starters, just to clear things up, there's a difference between email marketing and autoresponders. An autoresponder simply sends an automatic response whenever someone send you an email. You can accomplish some follow-up email marketing tasks this way, by strategically creating a persuasive automatic response, but this is not what is meant by "email marketing".

In order to do this effectively, you'll need more than an autoresponder. You'll need a reliable email service like iContact to help you get the job done efficiently and legally.  Don't get yourself in trouble.
For a successful email marketing campaign to work, you're going to have to abide by some rules. You must follow "Can-Spam" laws or you will suffer the consequences.

In order to send unsolicited emails to your subscribers, you must include an unsubscribe link, along with an address at end of each message. I suggest that you refrain from sending bulk emails that contain more than one subscribers address, since this will allow others to view their email address and possibly other private information. This means that if you don't use an automated email service, you'll have to the same message to each of your subscribers one by one. That's cool if you've got the time. If you don't try iContact.

They're offering a free trial and affordable rates. They even provide reports that allow you see how many of your messages got opened as well as how many clicks. This is valuable information that will let you know which of your messages are most effective and which ones are probably getting deleted.

It's a good thing iContact offers email services at new affordable rates.
Get your Free Trial while it lasts - no credit card info needed. This is full use, no demo.

Super quick and easy setup.  I've never seen an email service that makes it this easy.  You can cut and paste contact information, no need to enter your subscribers one by one.  Just highlight your address book, right click, copy, and paste into the text box and go!

Need a subscriber form for your site, they've got it.

 

                        

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